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In this week’s EAOC meeting, multiple award-winning author and national speaker Stacey Brown Randall Zoomed in, all the way from South Carolina! Stacey showed us the powerful formula to creating long-term business referrals, something that will sustain and even GROW a business during times of uncertainty.

One thing many of us don’t put enough value into is taking care of our referral sources, or those who send us new clients. Since so many of us are finding ourselves with a little extra time these days, the timing has never been better to sit down and identify one’s OWN referral sources. This is the first step in solidifying a continuous, long-term referral stream.

To do this, Stacey recommends digging into the last year’s business data, and identifying which clients were REFERRED, and which were organic. Out of the referred clients, where did the introduction originate? A networking event? An associate? A friend?

Once referral sources have been established, it’s important to make sure that they are being THANKED in a memorable and meaningful way. Take care of the people who take care of your business! Make this first step of Stacey’s formula a HABIT, and watch the transformation begin!

To get the next step in Stacey’s formula, or to learn more about increasing your business referrals, please visit www.StaceyBRandall.com.

ADDITIONAL RESOURCES:
• Facebook Group: Referrals Without Asking - www.facebook.com/groups/referralswithoutasking
• Podcast: Roadmap to Grow Your Business (available on all podcast listening apps)
• Book: Generating Business Referrals Without Asking
 


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What People are Saying

In the past 42 years I have received many good leads that have become good clients.  Many of them are still clients of the firm I am with today (This represented 50% of the clients that I merged into the new firm).  I have used many past and current members for a reliable source of good and reputable suppliers for both business and personal needs, including several members that helped me make profitable investments over the years.

Hal Grimshaw, Belden Hiramoto Liu & Co., LLP

I joined EAOC because Phil Kintz asked me. At the time the cost and early meeting time was a concern. The first six months of membership I received and extra $6000 in volume.

Gary Gregg, Creating With Glass

I have been a member for many years in several different classifications. EAOC has always provided me with a steady flow of leads. However the biggest benefit I’ve received has been “outside” of the core purpose of leads. A past member John Valentine, mentioned to me that he had heard about some industrial land for sale in Costa Mesa. I ended up buying it, building a warehouse and running my business at the time (South Coast Stationers) there for about thirty years. It was an excellent investment.

Pete Sloan,

A lead from Past member Bob Hardman eight years ago resulted in $15,000 of business. A lead from Mel Smith eight years ago resulted in $25,000 of business. Benefits of membership include direct business from other members resulting in $10,000 in business and direct business with other members that resulted in excellent service and financial savings.

Carlos Salazar, Salazar Associates

After thirty five years, four children, three dogs and many stories my wife and I felt it was time to refurbish the hose. The now center piece of our house is the new custom cabinets in our kitchen, bath and walk in closet. Phil Kintz Custom Cabinets and Woodworking did nothing short of amazing work. We love our new old home.

Nick Kirkland,  Roger Stone Agency

One of the members invited me to join his poker group. After meeting and getting to know the players, one of them introduced me to their neighbor who hired me to remodel their kitchen. This led to another lead and another kitchen remodel.

Phil Kintz, Knitz Cabinets

Joining EAOC has been a 2 fold blessing. First, it has led to an increase in my business through leads and business conducted directly with other EAOC members. Second and most importantly, is the network of great people and resources that the Association provides. Not only can I count on quality work, great service and superior value, but I also have the pleasure of working with some of the most dedicated professionals in their respective fields.

Mike Banhagel, Lawyers Title

I have built my entire business on leads from the EAOC. I started my association management firm in 1981 with one client EAOC. In the last thirty four years the business has grown to fourteen associations. We employ eleven full time and one part time employee. I can trace ten of my long term clients to referrals from EAOC that brings in over $500,000 annually. The network of present and passed members has had a tremendous impact on my life.

Gayle Stewart, Gayle Stewart Enterprises

EAOC has been a reliable source of steady business for me for about thirty years. Thank You EAOC!

Pete Sloan

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