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One unexpected perk to meeting virtually is the ease of hosting guests from other IEA chapters, opening our morning meetings up to a variety of interesting topics.  Borders have been erased, and our reach has been extended to San  Fernando Valley, and beyond!  In this week’s morning meeting, we enjoyed a fascinating presentation from Hunaid Baliwala of Woodland Warner Flowers.

The floristry business hasn’t skipped a beat this past year, and Hunaid has been grateful to remain busy filling orders and taking advantage of social media exposure. 

His method of obtaining flowers has been slightly altered, as he no longer purchases through “middle men,” who used to visit his shop every week with available product for Hunaid to buy.  He now goes directly to the flower market, and chooses from farm-to-market blooms direct from Ecuador, Columbia, Thailand, and many other countries.  Flowers are in his hands within 2-3 days of being picked, and his customers have really been enjoying the freshness and quality of these blooms.

Walk-ins slowed down at the onset of COVID, so Hunaid wisely put his focus into website orders and social media promotions.  Because of this, he is seeing far more orders online and by phone, and many refer to what they see on his social media page, proving that businesses can benefit by using their social media as an online catalog of their products.

We want to thank Hunaid for taking us behind the scenes of his business, and giving us a glimpse into the interesting world of flowers!

To learn more about Woodland Warner Flowers, or to place your fresh flower order, please visit: 

www.woodlandwarnerflowers.com.


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I have been a member for many years in several different classifications. EAOC has always provided me with a steady flow of leads. However the biggest benefit I’ve received has been “outside” of the core purpose of leads. A past member John Valentine, mentioned to me that he had heard about some industrial land for sale in Costa Mesa. I ended up buying it, building a warehouse and running my business at the time (South Coast Stationers) there for about thirty years. It was an excellent investment.

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A lead from Past member Bob Hardman eight years ago resulted in $15,000 of business. A lead from Mel Smith eight years ago resulted in $25,000 of business. Benefits of membership include direct business from other members resulting in $10,000 in business and direct business with other members that resulted in excellent service and financial savings.

Carlos Salazar, Salazar Associates

I have built my entire business on leads from the EAOC. I started my association management firm in 1981 with one client EAOC. In the last thirty four years the business has grown to fourteen associations. We employ eleven full time and one part time employee. I can trace ten of my long term clients to referrals from EAOC that brings in over $500,000 annually. The network of present and passed members has had a tremendous impact on my life.

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